Black Fig visual identity
A visual identity created for Black Fig, a fragrance built around the depth of fig, cedarwood, amber, tonka bean, and sandalwood.
The direction translates these notes into a tactile, editorial world of warm light, rich browns, textured surfaces, sculptural forms, and quiet human presence. Product imagery moves between controlled still life and intimate lifestyle moments, creating a world that feels sensual, contemporary, and distinctly rooted in the atmosphere of the region.
The visual language balances luxury with intimacy—less polished perfection, more texture, shadow, material, and feeling.